How a Mocked Pumpkin Farm Grew Into a $2 Million Seasonal Business
When Kelly Schultz bought a pumpkin farm in 1996, many doubted the venture would amount to much. Nearly three decades later, the property has evolved into a high-volume autumn attraction that draws about 100,000 visitors each fall and generates roughly $2 million a year. The story underscores how rural leisure businesses can scale by blending agriculture, entertainment, and disciplined seasonal branding.
