Veritas Broadens Anti-Counterfeit Chip to Target Superfakes in Luxury Goods
Veritas is expanding its anti-counterfeit chip beyond its original use case, aiming to authenticate jewelry, trophies, and fragrance bottles as counterfeiters become more adept at copying brand marks and packaging. The move underscores a broader race in frontier AI and machine learning to build verification tools that can keep pace with increasingly convincing “superfakes.”
